The Time Has Come

So the class has ended, halleloo! When I signed up for this class I did not know what to expect but I had not planned on learning as much or covering as much material as we did. I enjoyed reading the case studies and assigned articles and have learned more about a company from start up … Continue reading

Advice From the Seasoned

Last class we were able to ask a VC whatever questions we liked, and I asked, ‘Knowing what you know now, what do you wish you knew before you started.’ When he answered after great thought that he wishes he had started sooner I was interested in more answers. I enjoyed the honest answer and … Continue reading

‘How many customers could you truly win?’ said Shari addressing the market demandingly

Estimating market size is challenging with the Caution Cup because the customer market is not fully developed – success of the cup depends on the success of date rape awareness campaigns. There is a demand for faster, more discrete, automatic, and more accurate date rape drug detection technology but the size is difficult to quantify. … Continue reading

Making Coupons and Deals Work For Your Business

While scavenging the internet for viral marketing results I came across this blog. This guy is pretty interesting and writes frequently on a few topics, especially marketing and social media. In the linked article though he is talking about daily deals and how companies could lose a lot of money and risk bankruptcy if deals are … Continue reading

Entrepreneurship Opportunities at the corporate levels of UTC [Insert Otis Elevator joke here]

Working at UTC, my first reaction when pondering the opportunities for both corporate entrepreneurship and intrepreneurship is laughter near hysteria (some say I may be too jaded for my age). When more thought is given to the options though I believe the answer would be twofold – one must consider the lower level employees opportunities … Continue reading

Virgin Galactic – The Future of the Space Industry?

While reading about corporate entrepreneurship and writing my book report focusing on Hamilton Sundstrand I was moved to investigate other current entrepreneurial projects in the aerospace industry. When I think of exciting, new, and innovative projects in the industry I think of Virgin Galactic’s commercial space flight project. Before NASA lost most of its funding, … Continue reading

Perks

As I was perusing articles about entrepreneurship I came across a lot of information about contests for business plans and elevator pitches. Most were funded by places  higher education that required a certain amount of affiliation with the school but were still quite noteworthy (MIT requires only one student be on a team of five … Continue reading

The Influential Internet

Since the creation of the internet the power each force has in Michael Porter’s Industry Structure Model has shifted. These shifts have been advantageous to some forces while detrimental to others. The Internet has had an overall negative impact on the five forces, one of which being the ‘Rivalry Among Existing Competitors’. The Internet has taken … Continue reading

Nexus Taxes – Attacking small business or protecting state income?

I was perusing the NY Times today when I came across this article. I have been loosely following the dilemma of instating Nexus taxes as various states in the US fight to get the money they lose when tax payers buy products online at sites like Amazon where they are not required to pay sales tax. … Continue reading

Creative Abrasion – Does chafing payoff?

“Creative Abrasion” is a hiring technique used by Jerry Hirshberg when starting Nissan Design International, Nissan’s Design Studio based in California. This philosophy follows that you hire people in pairs, each with clashing world views and strong character. While at first glance this team structure is uncomfortable and risky, Nissan has had much success leading … Continue reading